A Beginner’s Guide To Administering Marketing Cloud Engagement

Skill Level

Beginner

Learning Track

Strategy
AdministrationFeatures & FunctionsMarketing Cloud

This session is for anyone new to the world of Marketing Cloud administration. You will learn about the foundational components of administering and managing a Marketing Cloud Engagement environment.

Topics include, but are not limited to:

  • Users
  • Business Units
  • Security
  • Process Automations
  • FTP Data

You will walk away with knowledge to effectively manage your Marketing Cloud Engagement org.

Chris
Zullo
AllCloud

Chris is an engagement specialist with 15+ years of marketing strategy and technology experience. He has been a Salesforce MVP program since 2013 and a member of the inaugural class of Marketing Champions (2020). Chris enjoys traveling (for fun) and spending time with his family, including his dogs.

Kirsten
Schlau
Sercante
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