If you’re in a large organization that lacks standardization, working with a client that needs guidance creating company wide standard operating procedures, or are one of many users in your marketing automation platform and you’re all doing things a bit differently, this session is for you!
We’ll be covering key areas and actionable items to create a system that promotes success. Specifically, we’ll talk about the importance of a cohesive digital presence as it pertains to email marketing, website, and social media. We’ll also discuss developing internal documentation and resources to create that consistency among marketing automation platform users.
