How to Customize Your Pardot Form Like a Pro

Skill Level

Beginner

Learning Track

Tech
AutomationsFeatures & Functions

When you want your Pardot forms to match the look and feel of your brand, sometimes you can feel limited as to what’s available for you to make that happen.

In this session, you’ll learn how to build better, more attractive Pardot forms using advanced customization settings. We’ll show you:

  • Which settings to enable within your Pardot form for the best user experience.
  • How to effectively customize your Pardot form to match your brand.
  • How to use JavaScript to extend form functionality.

About the Author

Jenna Molby
Jenna
Molby
Dooly

I’m a Marketing Operations leader with over ten years of B2B and B2C experience working on both the agency and client-side. I have been responsible for several different areas in the past, including web development, design, email marketing, marketing automation, and demand generation.

My passion for marketing operations started in 2013 when I worked at a marketing agency as a Marketo and Salesforce consultant. I quickly fell in love with building lead scoring models, automating sales processes, creating nurture campaigns, and translating bold ideas into realities. I am now a Marketo Certified Expert, and I have two Salesforce certifications, including Certified Administrator and Certified Platform Builder.

Although Marketo was the first marketing automation platform I ever used I have become an expert in many other platforms, including Pardot, Salesforce Marketing Cloud, and ActiveCampaign. I’m a Salesforce Certified Pardot Specialist, a Salesforce Certified Pardot Consultant and I share my tips and tricks frequently here on my blog.

When I’m not tied to my computer, you’ll find me cooking a delicious meal in my kitchen or watching the latest reality show.

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