Marketers Leading Through Change

Skill Level

Intermediate

Learning Track

Keynote

As we move into the next normal, you’ll need to prepare your business for the future by becoming more digital and agile. See how Trailblazers like you are using Salesforce Pardot, part of Salesforce Customer 360, the world’s #1 CRM, to humanize digital interactions, engage customers with empathy, and optimize budgets & impact.

What You Will Learn

As we move into the next normal, you’ll need to prepare your business for the future by becoming more digital and agile. See how Trailblazers like you are using Salesforce Pardot, part of Salesforce Customer 360, the world’s #1 CRM, to humanize digital interactions, engage customers with empathy, and optimize budgets & impact

Carrie
Pena
CEO
buildOn

Carrie is the Chief Experience Officer of buildOn (www.buildon.org), a 25-year old nonprofit organization whose mission is to break the cycle of poverty, illiteracy, and low expectations through U.S. based service-learning programs and by building schools across the globe.

Carrie pulls from more than 17 years of nonprofit marketing and fundraising experience with organizations of all sizes to design and deliver compelling in-person and digital experiences that build solidarity and drive support for buildOn’s mission. In this capacity, she leads buildOn’s marketing, digital fundraising, fundraising events, immersive U.S. service experiences, and digital community organizing.

Carrie is a proud first-generation college graduate and alumni of The University of Texas at Austin.

Gail
Moody-Byrd
CMO
Noodle.ai

Gail is the Chief Marketing Officer of Noodle.ai, a fast-growth artificial intelligence/machine learning startup providing manufacturing and supply chain teams with deep decision intelligence. At Noodle.ai, Gail and her team handle the full Marketing stack , including demand generation, brand awareness, web, social, PR, events and product marketing. Prior to joining Noodle.ai, Gail led teams at SAP, Palm Inc., Levi, Strauss & Co and was a consultant at McKinsey & Co. in the Retail practice. Gail earned a B.A. in Economics from an historically Black college, Spelman College, and an MBA from Harvard Business School. She now resides in Oakland, California and has a son, Brandon.

To learn more about Noodle.ai, visit https://noodle.ai/.

Mike Kostow
Mike
Kostow
EVP & GM, Salesforce Marketing Cloud
Salesforce Pardot

Michael Kostow is the EVP and General Manager for Salesforce Marketing Cloud. Mike has been with Salesforce for 11+ years and is responsible for driving product strategy and market execution for Marketing Cloud. He is an enterprise software veteran and held various leadership roles across sales, strategy, and operations.

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